The Swedish Djurgården club through its official website has released a press release to announce the renewal of the partnership with EA Sports.
We have a long-standing and very successful collaboration with EA and it is very fun that this will continue in the future. Djurgården Fotboll provides a strong platform for our partners to reach out with their messages and to generate business. The combination of EA’s products, Djurgården Fotboll and our channels has proven to be a perfect combination, says Daniel Malmgren, Business Area Manager Corporate and Partners.
One of several successful activations during 2020 was the #Stayandplay Cup where Jesper Karlström made his way all the way to the final via victories against, among others, Borussia Dortmund and Bröndby. The next FIFA game, which is expected on the market this fall, contains many new parts, including one with the audience in focus.
In the new FIFA21, EA Sports wants to work closer to the clubs. For example, the supporter culture will gain greater visibility in the game. With Sweden’s best supporters on our side and as support, we expect an incredibly cool frame when choosing to play with Djurgården, says Daniel Malmgren.
FIFA 21 is available on PlayStation 4, Xbox One, PC, Nintendo Switch and in December 4th for the Next Gen PlayStation 5 and Xbox Series X platforms Keep on following us also through our social Facebook and Twitter for other news and information.