The Lega Serie BKT, through the official website, has announced that it has signed a multi-year partnership with EA Sports and that the BKT Serie will be officially licensed in FIFA 23.
The Serie BKT also joins the EA SPORTS platform, one of the world leaders in interactive digital entertainment. The agreement with the creators of the largest sports video game series in the world further strengthens the international image of the Serie BKT and the bond with the new generations, to which Lega Serie B has paid great attention in recent years.
The worldwide licensing agreement includes the licensing of the championship logo, trophy, official patch, official ball, official game kits and team names. The 20 teams will then be featured in the upcoming EA SPORTS FIFA 23 game and subsequent editions. FIFA 23 will be available worldwide starting September 30th.
Lega Serie B president Mauro Balata talks about a new step to make Serie BKT known all over the world, “continuing the internationalization process started last season and which allowed our championship to be visible in 40 countries, retaining the Italian football fans and the thousands of Italians living abroad. The agreement that binds us to one of the major players in the world of digital entertainment will allow us to be even closer to the young, and not only, fans of our teams. ‘.
“We are thrilled to announce the integration of the BKT Series into FIFA 23 and beyond,” said James Salmon, marketing director of EA SPORTS FIFA. “We have a constant and deep commitment to Italian football and this partnership will allow us to offer more authentic interactive experiences for Italian fans both now and for years to come.”
FIFA 23 is available from September 30th on PlayStation 5, Xbox Series X, PlayStation 4, Xbox One, PC, Steam and Nintendo Switch. Keep on following us also through our social Facebook, Twitter and Instagram for other news and Promo.
